Khimki, near Moscow (March 2000). "There is still snow in Moscow, and it is very cold this morning. A transporter would bring furniture into the camp. Two more hours until opening! Nevertheless, thousands of Russians waiting in front of the entrance of the blue and yellow furniture store. They do now have the furniture with the funny name. Since yesterday, there are also Ikea in Russia. "
furniture truck was not visible, two hours before the opening were not sure thousands of Russians at the door and it was not really cold. But a degree of artistic freedom and a few minor factual errors should be conceded to the great tabloid newspaper with the big letters already. After all, it was a historic event: the first Ikea in Russia. And a picture from my camera the first time in the Bild-Zeitung.
For a small radio report I had gone that morning in the Moscow suburbs. The legendary CEO Ingvar Kamprad had arrived in the canteen, there was smoked salmon and Swedish Köttbullar with Preißelbeersoße. Because there was to win an Ikea-living facility, many people actually came.
imprint on the second page
I've just been cutting together the original sound of the opening party, as Inna, the photo editor of rufo, called. The "Bild" urgently looking for photos of the opening, the big photo agencies had apparently slept through the appointment. Coincidentally, I had made for my private album a few pictures to finally fully shoot an old movie. I unwound so quickly the film cartridge from the camera, ran to the nearest photo studio that had a flash development in the offer and brought the - my Very humble opinion - shots quickly to rufo office.
The "image" editorial was obviously very pleased, a snapshot is printed on the second page. Meanwhile, I can probably tell: The ten-year-old film camera had only two functions: a button to turn on and off and a timer. The flash was a long break, and what was a zoom, I knew then just hearsay. The photo-fee was therefore more than twice the original price of the apparatus. Thank you, "image"!
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